Products

L'Oréal Paris Préférence gives you bold, luminous colour full of reflects, that lasts up to 8 weeks. 100% Grey Coverage. Discover the unique shades...

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a...

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a...

L'Oréal Paris Préférence Balayage for Light Brown to Brown Hair helps you create luminous highlights. Use the expert brush included in the pack to ...

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a...

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a...

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a...

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a...

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a...

L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a...

The daring but always chic red. Préférence is the expert in long-lasting luminous colour that offers the latest on-trend fashion shades direct from...

L’Oréal Paris Préférence Ultra Platinum Bleach provides up to 9-levels of lift, with the most advanced technology of extreme lighting performance. ...

NEW L'Oréal Paris Préférence Vivids range is our most innovative expertise in bold colours. The formula is infused with a blend of powerful pure dy...

NEW L'Oréal Paris Préférence Vivids range is our most innovative expertise in bold colours. The formula is infused with a blend of powerful pure dy...

NEW L'Oréal Paris Préférence Vivids range is our most innovative expertise in bold colours. The formula is infused with a blend of powerful pure dy...

Be your own pro with PRO XXL Lift Mascara, inspired by beauty salons and powered by science. A curling mascara, suitable for straight lashes, to gi...

Be your own pro with Pro XXL Volume Mascara, inspired by beauty salons and powered by science. - Inspired by science and beauty salons- Instant 3D ...

L'Oréal Paris® laboratories have combined 3 Pure Clays with the magnetic properties of Charcoal extract to create a foaming gel cleanser that perfe...