Hair Colours

The true nordic blonde. Préférence is the expert in long-lasting luminous colour that offers the latest on-trend fashion shades direct from the sal...

A striking blonde with a touch of pearlescence. Préférence is the expert in long-lasting luminous colour that offers the latest on-trend fashion sh...

The daring but always chic red. Préférence is the expert in long-lasting luminous colour that offers the latest on-trend fashion shades direct from...

The true, intense copper. Préférence is the expert in long-lasting luminous colour that offers the latest on-trend fashion shades direct from the s...

NEW Preference Vivids range is our most innovative expertise in bold colours. The formula is infused with a blend of powerful pure dyes selected by...

NEW Preference Vivids range is our most innovative expertise in bold colours. The formula is infused with a blend of powerful pure dyes selected by...

L'Oreal Preference Vivid Colours 3.161 Magnetic Plum

Colour with Respect.Respect as you Colour. Respect your Scalp. Respect your Hair.100% grey coverage from root to tip. L'Oreal Paris Excellence Crèm...

L'Oréal Paris Préférence gives you bold, luminous colour full of reflects, that lasts up to 8 weeks. 100% Grey Coverage.Discover the unique shades ...

Instantly lifted hair style with flexible hold. Creates natural-looking big volume. Great for all voluminous hair looks, including big beehive and ...

The tool kit to expand your colour possibilities. Unique lightening crème, after lightening mask, replenishes hair & eliminates brass. Soft ble...

No colour commitment - never get bored. Fade & change hair colour more often than ever. The clarifying formula accelerates the fade of washout ...

L'Oréal Paris Préférence gives you bold, luminous colour full of reflects, that lasts up to 8 weeks. 100% Grey Coverage.Discover the unique shades ...